Choosing What Happens After Form Submission
After someone clicks Submit, you can show a success message, redirect them to another page, or confirm a completed purchase. Choose the option that tells users their submission worked and what happens next.
Success Messages
The simplest option is displaying a Success Message, which appears immediately after the form is submitted. A good success message should:
Thank the user
Confirm the submission was received
Explain what happens next
Tell them when they should expect follow-up
For example:
Thank you! Your registration has been received. A confirmation email has been sent, and we'll see you at the conference.
Providing clear expectations reduces unnecessary support questions.
Redirecting to Another Page
Instead of displaying a message, you can redirect users to another page. Common destinations include:
Thank You pages
Event information
Member resources
Download pages
Scheduling pages
Portal login
Next steps
Redirects are especially useful when you want users to continue through a larger experience.
Order Confirmations
If the form collects payment, users should receive clear confirmation that their purchase was successful. A good order confirmation includes:
Items purchased
Payment received
Registration confirmation
Receipt information
Next steps
When appropriate, this confirmation should also be sent by email so users have a copy for their records.
Choosing the Right Option
Goal | Recommended Action |
|---|---|
Confirm a simple contact request | Success Message |
Continue a registration process | Redirect |
Complete a purchase | Order Confirmation (with email receipt) |
Send users to member resources | Redirect |
Provide downloadable materials | Redirect |
Test Before Publishing
Always submit a test form before sharing it publicly. Verify that:
The success message displays correctly.
Redirects go to the correct page.
Order confirmations contain accurate information.
Confirmation emails are delivered.
Automations trigger as expected.
Testing the entire user experience helps prevent confusion after launch.
Best Practices
Always acknowledge the submission.
Tell users what happens next.
Include expected timelines when appropriate.
Send confirmations for registrations and purchases.
Test every possible submission path.
Common Mistakes
Displaying a generic confirmation with no next steps
Redirecting to the wrong page
Forgetting to test payment confirmations
Assuming users know their submission was successful
Not providing confirmation emails for paid registrations
Related articles
Manage sales receipts for order form, calendar, and invoice payments — automatic receipts sent after a successful purchase.
Send confirmations after a purchase or order — order confirmation emails and Order Submitted workflows.
Set up conditional logic in forms and surveys — show a different message or redirect based on answers.
Email notifications in forms and surveys — confirmation and notification emails sent on submission.